On Books & Reviews

A trip down memory lane

Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in MeetingsYour Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings by Tom Fishburne

My rating: 5 of 5 stars

I discovered Tom’s blog when I was searching for filler content for our Design Studio’s Facebook page some six years back. His book was nothing short of a trip down memory lane. Each strip has a unique story for us besides what Tom has to say. Be it product ‘innovation’, word of mouth, social media or customer service or simply the kind of brand managers we deal with at a daily level.

For those who haven’t read his blog or don’t know who he is. I first recommend you buy the book and then make sure you get on his subscriber list. It’s one of the best blogs on marketing that you could possibly have in this generation.

View all my reviews

Standard
On Books & Reviews

When you question everything

Franny and ZooeyFranny and Zooey by J.D. Salinger

My rating: 5 of 5 stars

Having read Catcher in the Rye, you sort of expect that Franny and Zooey would go to the disturbed, absurd space in a while.

Franny goes to meet her boyfriend over a weekend and is lost and listless. Nothing seems right, everything feels a farce – the only now she is voicing it without concern for anyone else’s feelings. When she faints, Salinger wants us to believe she is finding meaning through prayer, a kind of nirvana by telling the Jesus Prayer incessantly.

Back home, Bessie, Franny and Zooey’s mother, is appealing to Zooey to try and talk sense into Franny or at least find out what’s wrong. As in Catcher in the Rye, we see a special sibling bond between Franny and Zooey. One of irreverence yet concern. Zooey tries to make her see reason from the point of view of the world outside, but Franny seems beyond that, eager to hold on to something which gives her reason to be.

The beauty of the plot lies in how Zooey convinces Franny to see otherwise without disrupting what she believes in.

The book is intense and does take a toll on you while reading it at one go. Too many emotions to handle. Suggested time of reading – during an extended weekend or when you are desperately searching for a different perspective.

View all my reviews

Standard